MovieSet, New Ventures BC competitor in 2006, continues to gain momenteum and financing. The idea behind MovieSet is to provide a platform to share movie content and information with fans throughout the production process. Combining news, pictures, and videos, movie producers can use MovieSet to engage viewers before a film is complete. Content is availible through the web or on mobile devices. In this video, watch MovieSet’s CEO Colleen Nystedt explain the service – “Like taking those behind the scenes extras that you get on a DVD, and putting them on the web.”
Earlier this summer, they closed an A-round of financing worth $5 Millon, with contributions from Rho Capital and the BC Discovery Fund. With a declining movie industry turning to the Internet to increase their exposure, MovieSet is primed to establish itself as a go-to property for movie fan engagement.